Copywriting

Copywriting is the cornerstone of marketing. Business success starts with convincing your prospects that your product or service really is for them, and the best way to do that is with smart, snappy copy – and of course that all-important call to action. 

• It's always hard to see things objectively from the inside. But from my perspective, I can see your company as your prospects do. I can nut out exactly what makes you and your company different, and use that to create clear, engaging, effective copy that is perfectly targeted to your personality, your individual strengths, and your customer base. I won't stop until I am satisfied that I understand just what your business has to offer and what your potential clients will be looking for.

Who you choose to write the copy for your company's website and marketing material will have a huge influence on the way you are perceived. Don’t lose opportunities by publishing substandard copy. Let me write the copy that clients want to see – copy that creates conversions.

• When you make an enquiry, be as detailed as you can about what you are after, including the business and/or products you want to market, and the format and length of the copy you would like me to write. I'll give you an estimate of costs and ask a few more questions.
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• I can then formalise a quote and agree on a completion date. The fee will include revisions, editing and proofreading. To ensure that I am achieving your aims, for bigger jobs I will ask you to approve the first page of copywriting before committing to have me copywrite the entire project.